Ashish Bercha

Founder & Writer — MatchUpWorld

Ashish Bercha is the founder and writer at MatchUpWorld. He covers football, cricket, esports, technology, business, world news, entertainment and explainers, and also runs MatchUpWorld's YouTube channels for cricket, sports and Bollywood coverage. Every article is written and fact-checked by him before publishing.

What I cover

Cricket, football and esports are where I started, and they are still the beat I know best — rules, formats, rankings, the stuff that needs explaining properly instead of assumed. From there the coverage grew into technology, business, world news, politics and entertainment, always with the same approach: explain how something actually works, not just react to it.

How I work

Every piece published under my name is written and checked by me — nothing here is auto-generated. Facts are traced back to where they came from before they go up, and if something turns out wrong, it gets corrected on the page with a note, not quietly edited away. The full standards I hold every article to are on the editorial policy page.

Elsewhere

I also run MatchUpWorld's YouTube channels covering cricket, sports and Bollywood. You can find me on:

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Want the fuller backstory of how MatchUpWorld started? Read the founder page. Spotted a mistake in something I wrote? Use the contact page.